recap: how do you measure workplace culture?
Culture. It’s a major focus in the world of HR right now. And rightfully so, as culture forms and defines how we act, what we say, and how we treat each other daily. It especially has great impact on your organization and the performance within it. The O.C. Tanner Institute’s own Gary Beckstrand and Alexander Lovell joined us this month to share one of their favorite and most explored topics: how to measure your organization’s performance in terms of culture.
First off, how do you improve your company culture? When first looking into measuring an organization’s culture, the O.C. Tanner Institute found six powerful predictors of a great company culture, we call them Talent Magnets: purpose, opportunity, success, appreciation, wellbeing, and leadership.
But to start moving forward down this path of improvement, how do you determine where you are, what the next steps are, and measure the success of it all? Alexander reminds us that you need an initial framework to build off. If your company isn’t starting with a framework for measurement, the pieces of data are extremely hard to drive actionable results.
There are two types of data to start this performance measurement process.
Quantitative data: the powerful approach to understanding where your teams score. First is the most known, an employee population surveys. But company’s can also gather HRIS/HRMS information, look at your recognition solutions, and, most importantly, create in-depth questions for your surveys.
Qualitative data: adds rich nuance to these statistics. Create open-ended survey comments, organize an employee focus group, or schedule in-depth interviews. Talk to your interesting population areas, teams, job roles, etc.
To find these critical pieces of information within companies, the O.C. Tanner Institute created a framework to help companies assess workplace culture using those six Talent Magnets, the Culture Assessment Tool. Take the opportunity to start make a difference in your company’s culture and measure where you are and where you know you can be.
Discover more about the O.C. Tanner Institute research on Talent Magnets and listen to the full webinar recording here to learn more about the the Culture Assessment Tool to begin your journey towards a powerful company culture.